by Structured Settlement Watchdog®
Consumers and structured settlement consultants should be wary of a slew of websites that call themselves "structured settlement registries" that have emerged on the Internet. None of these "structured settlement registries" is a recognized authority or associated with a government regulatory body.
Last month I reviewed and rubbished Seneca One's "National Structured Settlement Registry" exposing it, again under its modified label, for the dubious lead gathering instrument that it is.
The latest unofficial "registry" made for SEO, is labeled the National Registry of Structured Settlement Consultants (NARSSC). The National Registry of Structured Settlements is a meaningless "registry". The creators of the so-called NARSSC registry are not authorities on structured settlements and have simply taken the name and information of every member of the National Structured Settlement Trade Association and "registered" them.
For example, my trademarked name appears but I did not register. Structured Settlement consultants who are not members of NSSTA are not included and some are horribly misspelled. The registration includes their name, address and Google Maps listing In their sample listing they have have embedded a Twitter feed from Pacific Life** in a flagrantly foul attempt to establish legitimacy (and collect $99-360 per year before it increases). Given that Pacific Life is fiercely protective of its brand, I seriously doubt that it authorized the use of its Twitter feed to a non appointed third party to be used to solicit business.
There is a false implication that those who names have been unwittingly placed in the "registry" have endorsed, or in the future may endorse, or have any say so in whether or not settlement purchasers may use the service.
Clearly, if you post content on the so-called North American Registry of Structured Settlement Consultants, you may be giving up valuable intellectual property rights for no compensation
Additional research reveals that the organizer of NARSSC. will be launching a "National Registry of Structured Settlement Purchasers" (NARSSP)*. At least there, based on the prior actions of Seneca One, there would be no surprise. But establishing a "registry' for an under regulated marketplace such as settlement purchasers would simply be even more misleading for consumers than the use of paid for reviews that some settlement purchasers have engaged in.
* Society of Settlement Planners and Registry of Settlement Planners should take note of potential brand dilution on the horizon.
** 24 hours after this post was published and Pacific Life was notified of the use of its Twitter feed, the feed was removed from NARSSC.